semiotics and visual positioning
developed the innovation of visual positioning, a strategic approach to branding which aligns communications through image and archetype in addition to words.
She founded Toniq in 1999 to leverage this groundbreaking approach with CPG and other major market brands.
takes a collaborative approach to client partnership, founded on laser-focused attention to project needs, tailoring the solution to the challenge, ensuring uniquely responsive results.
She’s produced stellar benefits for every Toniq client since 2004.
brings a wide range of creative disciplines to brand building, including the worlds of music, dramatic writing, graphic design, and academic semiotics, for beyond-the-box inspirations.
Active at Toniq since 2001 in brand positioning, innovation, naming, and more.
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