We Create Remarkable Brand Stories!
Through innovation, brand repositioning + renovation, consumer trends and semiotics, name development, ideation workshops, and more…
we create brand relevance.
Our Powerful Practice of Strategic Brand Alignment
Visual Positioning's Importance
Visual Positioning is a strategic practice created by Toniq to align a brand’s visual language with its written positioning. It’s important because people experience brands primarily visually…READ MORE
Case History: VENUS
Creating the World’s #1 Female Razor
Brand Innovation Case History
Trends we reviewed indicated that women viewed hair removal as foundational beauty, not just a functional chore. They also viewed their shower time as pampering time, so…READ MORE
What's On Our Radar
Magazine Cover Excitement
We know that the digital age has not killed print, especially magazines. And in print… READ MORE